Theatre on shelf - that moment when you see a product, fall in love, and buy it.

BY Candice de Beer 3 March, 2019
To create 'theatre on shelf' you need more than just a striking or innovative design. As a packaging range, there needs to be some design element that draws the eye and invites the consumer to give it a try. It could be as simple as the placement of your logo. Here's what you need to know.

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